{
  "$schema": "https://json-schema.org/draft/2020-12/schema",
  "name": "PALLEDIUM",
  "legalName": "PALLEDIUM",
  "url": "https://www.palledium.in/",
  "slogan": "We build brands that get noticed.",
  "description": "Creative, branding & growth studio based in New Delhi, India specializing in shoots & production, storytelling & strategy, social media & personal branding, search/AI/ads (SEO, AEO, GEO), websites & stores, automation & systems, and brand identity.",
  "headquarters": {
    "city": "New Delhi",
    "region": "Delhi NCR",
    "country": "India",
    "countryCode": "IN",
    "geo": {
      "latitude": 28.6139,
      "longitude": 77.2090
    }
  },
  "contact": {
    "phones": ["+91 99588 15152", "+91 96436 29626"],
    "channels": ["WhatsApp", "Call", "Email"],
    "responseSla": "Within 24 hours"
  },
  "socialProfiles": {
    "instagram": "https://www.instagram.com/palledium.growth/",
    "linkedin": "https://www.linkedin.com/company/palledium"
  },
  "services": [
    {
      "id": "shoots-and-production",
      "number": "01",
      "name": "Shoots & Production",
      "shortName": "Production",
      "description": "Brand and factory films, product videos, reels, photography, event coverage, editing, motion graphics, ad creatives, and AI ads (Beta)."
    },
    {
      "id": "storytelling-and-strategy",
      "number": "02",
      "name": "Storytelling & Strategy",
      "shortName": "Strategy",
      "description": "Brand and founder stories, scripts, content calendars, campaigns, case studies, and copywriting."
    },
    {
      "id": "social-media-and-personal-branding",
      "number": "03",
      "name": "Social Media & Personal Branding",
      "shortName": "Social Media",
      "description": "Page management, founder branding, influencers and UGC, PR, WhatsApp and email campaigns, and growth reports."
    },
    {
      "id": "search-ai-and-ads",
      "number": "04",
      "name": "Search, AI & Ads",
      "shortName": "Search & Ads",
      "description": "SEO, AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization), Google Maps, Meta and Google ads, lead generation, tracking, blogs, and marketplace listings."
    },
    {
      "id": "websites-and-stores",
      "number": "05",
      "name": "Websites & Stores",
      "shortName": "Websites",
      "description": "Business websites, online stores, catalogue sites, landing pages, export sites, and care plans."
    },
    {
      "id": "automation-and-systems",
      "number": "06",
      "name": "Automation & Systems",
      "shortName": "Automation",
      "description": "Instant lead replies, WhatsApp automation, payment reminders, CRM dashboards, quote automation, and Digital Product Passport."
    },
    {
      "id": "branding",
      "number": "07",
      "name": "Branding",
      "shortName": "Branding",
      "description": "Identity, packaging, menus, catalogues, pitch decks, and regional-language content."
    }
  ],
  "portfolio": [
    {
      "client": "Only Coffee",
      "category": "Social Media & Content",
      "location": "Safdarjung Enclave, New Delhi",
      "caseStudyUrl": "https://www.palledium.in/case-studies/only-coffee-cafe-instagram-marketing-delhi",
      "coverImage": "https://www.palledium.in/assets/showcase/Only%20Coffee/Only%20Coffee%20-%20Image.webp"
    },
    {
      "client": "Royal Enfield",
      "category": "Shoots & Branding",
      "coverImage": "https://www.palledium.in/assets/showcase/ROYAL%20ENFIELD/Royal%20Enfield%20-Shoot.webp"
    },
    {
      "client": "Passion Concept",
      "category": "Reels & Photography",
      "coverImage": "https://www.palledium.in/assets/showcase/Passion%20Concept/IMG_9118.webp"
    },
    {
      "client": "Noor-e-hoor",
      "category": "Brand Identity",
      "coverImage": "https://www.palledium.in/assets/showcase/NOOR-%20E-HOOR/NOO-E-HOOR.webp"
    }
  ],
  "clients": [
    "Royal Enfield",
    "Only Coffee",
    "RT VISION",
    "Delta",
    "K Lotus",
    "Fitzo",
    "Noor-e-hoor",
    "Divine Couture",
    "Cafe Amok",
    "Sharda Solar",
    "Tilak International",
    "Dhruv Sales"
  ],
  "caseStudies": [
    {
      "title": "Only Coffee Case Study: How a New Delhi Café Reached 367K Accounts and Grew Footfall 168%",
      "url": "https://www.palledium.in/case-studies/only-coffee-cafe-instagram-marketing-delhi",
      "client": "Only Coffee",
      "location": "Block B7, Safdarjung Enclave, New Delhi 110029",
      "engagement": "Instagram Strategy, Visual Identity (matte black, coffee gold, vanilla beige), Reels Production, On-Ground Café Feedback, Community Events",
      "metrics": {
        "reachIn30Days": 367342,
        "videoViewsIn30Days": 661324,
        "nonFollowerReachRate": "96.1%",
        "footfallGrowthByDay40": "+168%",
        "eveningTablesFilled": 18
      },
      "agencyTrackRecordContext": "Across client campaigns, PALLEDIUM has driven over 500K+ accounts reached and 20M+ aggregate video views."
    }
  ],
  "openRoles": [
    { "title": "Performance Marketing", "description": "Meta and Google ads that convert." },
    { "title": "Copywriter", "description": "LinkedIn and Instagram copy with a point of view." },
    { "title": "Social Media Manager", "description": "Own a brand's calendar, community and consistency." },
    { "title": "Video Editor", "description": "Reels, long-form and motion graphics." },
    { "title": "Videographer", "description": "Cinematic, product and brand shoots." },
    { "title": "Graphic Designer", "description": "Social, branding and ad creatives." },
    { "title": "Content & Storytelling Strategist", "description": "Turn a brand into a story worth following." },
    { "title": "Automation", "description": "n8n, Make, Zapier and AI workflows that save hours." }
  ],
  "budgetRanges": ["Under ₹50k", "₹50k–₹1L", "₹1L–₹3L", "₹3L+"],
  "canonicalHost": "https://www.palledium.in"
}